I have long been concerned with the question, how to better explain that diversity in business supports innovation and change. “Digitalization without women is not possible” is initially just a postulate. It is important to understand why this is actually the case.
Here are my thoughts:
Let’s not fool ourselves, unfortunately women cannot heal or improve an existing organization just because they are women.
First of all, companies have to change in order to let women into the structures and create fair conditions for careers. The necessary systemic changes in processes and functionalities of companies which are therefor necessary also enable innovation. Thus, women’s career opportunities are the yardstick for corporate success and also enable the company to open up to the acceptance of other diversity items and characteristics.
I think we need a change of perspective on the topic of diversity!
The opposite of diversity is monotony. Monotony is boring, soporific and can even be dangerous, as attention to certain topics seems to be no longer necessary. Monotony is particularly critical in companies.
Being among your peers means you know each other, you know how people react, you feel safe and secure and seem to have everything under control. All participants react well-rehearsed and seemingly efficiently. And that’s exactly why monotony is the biggest gateway for disruption and the fundamental threat to one’s own business model posed by innovations from outside. In monotony, the critical view withers away – diversity is the fundamental prerequisite for innovation and new perspectives.
Many industries have to renew themselves, what has been done offers no guarantees for the future and change becomes a fundamental prerequisite for success. Diversity is therefore an opportunity and not optional.
So why not a change of perspective on the topic of diversity – if we imagine the opposite, the monotony, then suddenly it becomes clear what flexibility diversity can bring to structures and companies.